than she already was. we are the right footwear when you work out for your new year's resolution. tips to take out them all.
reporter: so many want to get off the new year on a good start and they look at shoes. they say, these look cool.
that is the wrong thing to do. don't go based on looks. why we don't do that. we are at fleet street in sacramento. why is that the wrong thing, dude? you want to go with two aspects to what you look at, for sure.
what activity you you are doing and the biomechanical advantages or disadvantages and how we can help. let's say i want a shoe to work out in and it would not be where i lift weights. it would be a running or walking shoe and flexible and
soft. if you add weight, you will feel this. reporter: what about this? this looks like a traditional running shoe. it looks traditional but it has dropped, your heel, and this is lowered to the ground
than a traditional shoe and it can crossover as a run-walk- through. reporter: there is a science behind this. you need to be properly fitted to know which one to use. why is this so special? this is trending because of
the maximum cushions. you can see this system. if it were just thick and soft, it would be unstable. the magic, there's a maximal cushion with stiffness. that is good stuff. what about this one? we are going into the
activity and talking about crossfit, high intensity training, you need a firm midsole. this is for grips. like you are climbing a rope? yes. it's activity where you need traction. there are jumps and that sort
of stuff. reporter: the place to come, come here to get properly fitted. don't buy a shoe because it looks cool or by the brand. yet one that fits your needs or you can risk injury. shoes are not the silver bullet
and our staff is here to be a resource so you can keep your new year's resolution versus, hopefully, not be done by february 15th.
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